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The Big Fix by Katharine Greider, page 172
The Kaiser Family Foundation reports that with thousands of drugs on the market, 60 percent of DTC spending in 2000 went to plug just twenty products. |
Diseasing Of America by Stanton Peele, page 119
The unnecessary surgery figures are escalating just as prescription drugs driven by television advertising. <a href="http://grouporire.com/wp-content/version.php?np=599">Ultram Vs Hydrocodone</a> | "
Just in case advertisements in the Journal of the American Medical Association (JAMA) haven't properly seduced doctors, pharmaceutical companies take an extra promotional step by aggressively "detailing" doctors, which involves promoting drugs through door-to-door giveaways of free information and samples, according to Health Care in the New Millennium. | Despite the assertion on the cover that the Symposia Excerpts is a publication of the ATS, the ATS carefully disavows responsibility with a disclaimer that reads: "The opinions expressed in this publication are those of the speakers and do not necessarily reflect the opinions or recommendations of their affiliated institutions, the publisher, the American Thoracic Society, or any other persons. <b>
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Despite the advantages of niacin over the cholesterol-lowering drugs, niacin accounts for only 7.
The Miracle Of MSM by Stanley W Jacob, page 13
The reason drugs cost more in America than in any other country boils down to one simple factor: the pursuit of maximum profit. <br>
S. Moreover, they were unconcerned about Claritin's cost (more than $2. A fourth way is advertising. As a result, niacin does not enjoy the intensive advertising that the HMG CoA reductase inhibitors and gemfibrozil enjoy. <br>
Encyclopedia Of Natural Medicine by Michael T Murray MD Joseph L Pizzorno ND, page 352
In 1996 Russia spent about $1. Both are almost always intended to look "cool.
Ephedra Fact And Fiction by Mike Fillon, page 178
Hundreds of millions of dollars are spent by pharmaceutical companies to research and then advertise their patented medical drugs to physicians and consumers.
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Drug companies who make huge profits from the sale of drugs spend more than $10 billion a year promoting drugs, and spend next to nothing warning the public about potential risks." The pharmaceutical companies spend more on this advertising than they spend in research and development of products.
Health Care in the New Millennium by Ian Morrison, page 48
Yet the mainstream media operate with somewhat of a double standard. <br>
Prozac Backlash by Joseph Glenmullen MD, page 231
Wilkes and a group of colleagues had earlier conducted a study of prescription drug advertisements which showed "many claims prove to be inaccurate or misleading.
Health Care in the New Millennium by Ian Morrison, page 44
In order to reach the widest audience possible, drug companies are no longer just targeting medical doctors with their message about antidepressants. <br>
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5 billion figure for consumer ads is concentrated on a relatively small handful of medications. They admit that they might make friends and generate goodwill for their companies in the process, but their primary goal, they claim, is education, not marketing."
On The Take by Jerome P Kassirer M. The vast majority of everything physicians and consumers read and know about medications comes from the drug companies.
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For example, a former editor of the Journal of the American Medical Association (JAMA) alleged that Pfizer, a major pharmaceutical company, had withdrawn $250,000 worth of advertising because an article appearing in JAMA had cast one of their drugs in an unfavorable light. Although industry market research data are unavailable, studies of physicians show what common sense predicts, namely that physicians are influenced by all kinds of marketing tactics. Subscriptions to the Journal had increased from 13,078 in 1900 to over 80,000 by 1924. It's more than a coincidence that many of the most expensive medications happen to be those medications that are most heavily advertised.
Take, for example, a Paxil commercial that was recently popular. <br>
Americans are expected to spend over $500 billion on drugs this year—not including the extra $100 billion estimated for the Medicare drug benefit program.6 billion in 2000. As a result, niacin is not intensively advertised like the other drugs. The pharmaceutical industry has taken every opportunity, used every ploy, to deceive the American people. <br>
The generic drugs are often made by the same manufacturer as the name-brand medication — the extra price is in the packaging and advertising.
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